MORE THAN SNOWBOARDING
Hokkaido is more than just snow.
Whether you're chasing powder, exploring local culture, soaking in natural hot springs, or searching for unforgettable food experiences, every day is tailored to your interests.
No fixed itineraries.
No crowded tour buses.
No crowded tour buses.
Just authentic experiences designed around you.


TAILOR-MADE
WINTER EXPERIENCES
Every trip begins with a conversation.
Whether your goal is:
- Deep powder snowboarding
- Backcountry exploration
- Local food and hidden restaurants
- Onsen experiences
- Sightseeing and photography
- A complete Hokkaido winter adventure
Your experience is built around what matters most to you.
RYU ATOBE
MEET YOUR GUIDE
Born and raised in Hokkaido, Ryu Atobe has spent years exploring its mountains, resorts, backcountry, and local communities.
His passion for snowboarding, travel, and connecting people with authentic experiences has led him to create personalized winter adventures for visitors from around the world.
Whether you're visiting Hokkaido for the first time or returning in search of deeper experiences, you'll be guided with local insight and genuine hospitality.
YOUR HOKKAIDO STORY STARTS HERE
The best memories are rarely planned.
Let's create a winter experience that's uniquely yours.
Let's create a winter experience that's uniquely yours.

TESTIMONIALS

Alex Moon
Best days of our Japan trip were with Ryu! We found amazing snow, rode terrain we never would have discovered on our own, and got great local recommendations for onsens and food.
Ryu’s knowledge both on and off the mountain made the entire trip unforgettable. Can’t wait to go back to Japan and link up with him for more!
Ryu’s knowledge both on and off the mountain made the entire trip unforgettable. Can’t wait to go back to Japan and link up with him for more!

Brad Heppner
Our time in Hokkaido with Ryu was unforgettable! He guided us to incredible terrain with waist deep pow, spots that only a local OG would know, introduced us to amazing local restaurants and Japanese lifestyle. His passion for the mountains and knowledge of Japanese culture made our trip exceptional! Ryu is a beautiful human being, Arigato!
GALLERY
Curious to know what your experience will look like?
The following gallery from past trips and adventures will paint a great picture of your upcoming experience with RYU.
The following gallery from past trips and adventures will paint a great picture of your upcoming experience with RYU.






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PRIVATE SNOWBOARD EXPERIENCE
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Private InstructionFrom $200 / 2 hoursFrom $300 / 4 hoursFor riders who want personalized coaching, technical advice, or help improving their riding.
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Resort GuidingFrom $250 / 2 hoursFrom $350 / 4 hoursRide with a local snowboarder and explore Hokkaido's mountains based on the conditions and your riding level.
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Backcountry GuidingFrom $800 / dayUo to 4 guestsA private backcountry experience based on current snow, weather, avalanche conditions, and your group's experience.
Every day in the mountains is different.
Your ideal experience depends on your riding level, group size, travel dates, snow conditions, and what you want to get out of your time in Hokkaido.
Tell us a little about your trip.
We'll get back to you with availability and a recommended plan.
TERMS & CONDITIONS
General Terms
By making a payment to RYU ATOBE, you acknowledge and agree to the following Terms & Conditions.
All prices are listed in Japanese Yen (JPY) unless otherwise stated.
All booking times and cancellation deadlines are based on Japan Standard Time (JST).
Booking & Payment
A 50% deposit of the total booking price is required to confirm your reservation.
The remaining 50% balance is due 30 days before the start date.
For bookings made within 30 days of the start date, full payment is required at the time of booking.
Your reservation is not considered confirmed until the required payment has been received.
Cancellation Policy
We understand that travel plans can change. However, once a booking has been confirmed, we reserve time and resources specifically for your trip.
The following cancellation fees apply:
Cancellation 30 days or more before the start date 50% of the total booking price will be charged. Your initial deposit is non-refundable.
Cancellation 15–29 days before the start date 50% of the total booking price will be charged.
Cancellation within 14 days of the start date 100% of the total booking price will be charged. All cancellation deadlines are calculated according to Japan Standard Time (JST).
If you need to cancel or change your booking, please contact us as soon as possible.
Cancellation by RYU ATOBE
Safety comes first.
RYU ATOBE reserves the right to cancel, postpone, or modify a guiding session or lesson when conditions are considered unsafe. This may include, but is not limited to:
- Extreme weather
- Dangerous snow conditions
- Avalanche risk
- Resort closures
- Other circumstances beyond the guide's control
If RYU ATOBE cancels a booking for safety or operational reasons, guests will be offered either:
- 1. A full refund, or
- 2. Rescheduling to another available date
Any rescheduled trip will remain subject to availability and suitable conditions.
The final decision regarding whether a trip can safely proceed rests with the guide.
Changes to Your Group
If one or more guests in a group are unable to participate, the booking is not automatically considered cancelled.
Payments are generally non-refundable for individual guests who are unable to attend.
For example, if a booking is made for four guests and one guest can no longer participate, the remaining booking will continue and the unavailable guest's portion will not be refunded.
We strongly recommend purchasing travel insurance that covers trip cancellation, illness, injury, and other unexpected circumstances.
Weather & Mountain Conditions
Mountain conditions can change quickly.
The itinerary, terrain, resort, route, or duration of a session may be changed when necessary to maintain safety or provide the best possible experience under the conditions available that day.
For backcountry trips in particular, route selection and terrain access are determined by the guide based on current conditions and professional judgment.
A specific mountain, route, or terrain area cannot be guaranteed.
Currency & Refunds
All rates and refunds are calculated in Japanese Yen (JPY).
If you pay in another currency, the final amount charged may vary depending on your payment provider, bank, credit card company, or exchange rate.
In the event of a refund, RYU ATOBE is responsible for refunding the applicable amount in Japanese Yen. Any differences caused by exchange-rate fluctuations, bank charges, credit card fees, or other third-party processing fees are the responsibility of the guest.
Travel Insurance
We strongly recommend that all guests purchase appropriate travel insurance before their trip.
Your insurance should ideally cover:
- Trip cancellation
- Travel interruption
- Medical expenses
- Injury
- Lost or damaged equipment
- Mountain or winter sports activities, where applicable
Guest Responsibility
Guests are responsible for providing accurate information relevant to their booking, including their experience level, physical condition, equipment, and any other information that may affect the safety or suitability of the activity.
Guests are expected to follow the guide's safety instructions at all times.
The guide may refuse or discontinue participation if a guest's behavior, ability, equipment, or condition is considered to create a significant safety risk to themselves or others.
Acceptance of Terms
By submitting payment for a booking, you confirm that you have read, understood, and agreed to these Terms & Conditions.
If you have any questions about the booking, cancellation policy, activity, or level of difficulty, please contact RYU ATOBE before making payment.
Thank you, and we look forward to riding with you in Hokkaido.